I heard this story on NPR today about Latin Alternative music having a tough time making a real market impact:
http://www.npr.org/templates/story/story.php?storyId=5251735
I met Josh Norek (one of the voices in the story) about 4 years ago at a Latin Alternative Music Conference in New York. He’s done a lot of work to promote the genre, including his own band the Hip Hop Hoodios. Check out their music in iTunes.
Here’s a photo of Ely Guerra I took at LAMC in 2002:
For those who don’t know, I hosted a latin alternative music show on WRPI in Troy, NY called Border Pop Radio. I could post playlists if anyone is interested. The show was started by el Vampiro Fronterizo (aka Marco Loera) who spins in the deserts of Arizona.
3 replies on “When will Latin Alternative music break through?”
Do you check out Zona Indie?
No, thanks for the tip!
Interesting question with lots of implications. Ulaby’s article is probably one of the most substantial I’ve read regarding Latin Alternative and its cultural context.